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Pay-per-Click (PPC)
Advertising is a feature that is now being offered by the major search engines. Through a competitive bidding process, you can buy a favorable position on the search engine results for specific keyword search phrases that you choose. You pay for results only on a “per click” basis, hence the name Pay per Click Advertising. |
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The twin advantages of
PPC advertising are immediate visibility and strategic placement. When you opt for
PPC advertising the listing process can be done within just a couple of days. Which means that you can feature ‘right up there’ almost immediately. Of equal importance is the fact that you can determine your ad placement within the search results, depending on your budget. |
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This method of advertising is highly valued by advertisers, because it gives them complete control over their ad spends and also due to the fact that they can monitor the effectiveness of their campaigns and take rapid corrective action. This results in minimal wastage of vital ad budget allocations. |
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Right now, Pay-per-Click is the fastest, cheapest, easiest and most effective method of advertising on the Internet.
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While almost all major
search engines offer Pay Per Click (PPC) advertising opportunities, Google AdWords and Yahoo! Overture represent the two best
Pay Per Click (PPC) online advertising programs on the Internet today. |
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The most popular
PPC provider on the internet today is Google. It is commonly known as Google
Cost-per-Click Program.There is no monthly minimum spending requirement and bids start at $.05. Himshilp professionals have the unique qualification of having worked with
Google Adwords right from its inception. This has provided us with deep insights on how the system works and how to work around its limitations. Our vast experience helps us in structuring your ads intelligently and in getting maximum mileage for every dollar you spend. |
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Yahoo-Overture is the other major PPC provider. Overture charges a monthly minimum of $20 and their adds start at $.10 – still a bargain. We know what works and how to generate low-cost traffic to make your PPC adds attract clients starting the very first day. |
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Himshilp is widely acknowledged as one of the most experienced and effective PPC campaign managers in the industry today. Pay-per-Click(PPC) programs are now considered as a “must-do” part of the search engine marketing mix. But what was once considered an easy, do-it-yourself form of online advertising has grown increasingly complicated. Many have tried the “do-it-yourself” route and then approached us after burning their fingers. |
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We setup your online PPC advertising program, making it easy and trouble free to attract new clients. Our experience and expertise will ensure a highly cost effective PPC program optimized to meet your marketing goals. |
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Across a wide spectrum of clients, we have over the years, developed highly effective PPC campaigns resulting in maximum click through rates (CTR). |
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Our PPC Experts constantly monitor your PPC bids for the different keywords, the click through rate for those keywords, the ROI and other minute details. We observe conversion rates over time and edit campaigns resulting in maximization of ROI. We periodically provide you with comprehensive reports regarding the amount of clicks per keyword, individual and average click through rate, the individual and average cost per click and other reports. |
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Monthly management services are also available to ensure you get optimum results month after month. Ad spending not included. Contact us for details. |
